From 2023 to 2024, I worked on the national tour of ‘Rent’ under LPD Productions, delivering a full creative rollout following a brand uplift.
The campaign had a strong emphasis on social content but also required front-of-house signage across five venues, large scale digital OOH, print ads, rock posters and web assets. I acted as Rent brand lead at my agency as well as the primary rollout artist and lead motion designer. Throughout the campaign, I contributed to the overall creative direction and produced a wide range of animated and static assets in line with the refreshed style guide. Below are just a few of the assets I created across social content and printed collateral.
